interesting - Researchers Find It's Easy to Plant False Memories in Minds of Some People

"More than a third of subjects...recalled that theme-park moment [of meeting Bugs Bunny at Disneyland] - impossible because Bugs is not a Disney character - after a researcher planted the false memory. Other research, of people who believed they were abducted by space aliens, shows that even false memories can be as intensely felt as those of real-life victims of war and other violence."

'tis amazing what the brain can do...